Can you sell ice to Eskimos? Do you believe that if someone
can sell widgets they can sell anything? Many believe you need to have an expert
knowledge of a product and service in order to sell the benefits to a
prospective buyer. While others believe a person can sell anything if they have
the right personality and gift of gab.
The truth is probably a combination of all of the above.
While it certainly doesn't hurt to have a great personality, it won't get that
person very far if they do not have the expert knowledge to convince someone why
the product or service is going to solve their problem.
Whereas, if the other sales person knows the product and
service like the back of their hand but has the personality of a wet rag, they
probably won't be too successful in building important relationships.
The best bet is to know your stuff and make the best
impression in a personable, professional, and vibrant manner. If you think you
have what it takes, a sales career can be an exciting way to make a living, and
a lucrative one if you are in the right industry!
When you do your resume, be sure to include your sales
performance as much as possible. Use numbers for each month, quarter or year.
Sample Sentences & Key Word Phrases for Sales Resumes and Sales Cover